What could digital IT transformation do for your business?
If you are looking for ways to help your business develop and grow, then transforming your IT infrastructure is the way forward. Sticking with older systems can make the online experience less user friendly for your customers. Ultimately, it can delay business growth and won’t meet your current needs. If you’re looking for ways to help your business grow, this blog is for you. So, what could digital IT transformation do for your business?
In the technical world, there is always something that ends up going wrong, malfunctioning, or needing to be fixed, that’s just the way it is. That’s why you want an IT support partner that will react quickly when something goes wrong. The quicker the problem is solved, the less downtime you’ll have and the cheaper it will be. So, smiles all round right?
Well, actually, wrong! What you really want is an IT support company who has a proactive approach to technology and is there to prevent problems from happening in the first place.
Firstly, is it something you can do alone?
Completing a digital IT transformation that best suits the needs and requirements of your business is best left to an IT expert. The process will require some of your time. This is used to talk over what your requirements are and to then match the transformation best.
The transformation itself involves a complete reassessment and overhaul of your technology. Once completed, you will be able to see improvements on the effectiveness and productivity of your products or services. Ultimately, you will be able to grow and develop your business.
Examples of IT transformation for major brands
• Netflix.
We’ve all heard of Netflix, most of us have binged watched a series or watched an exclusive only for Netflix.
But how did they become worth a market value of £123 billion?
IT transformation.
After the rise and fall of Blockbusters (for those old enough to remember the movie store), Netflix began by mailing out DVDs to households. They would get posted back after watching and a new one would be sent out. IT transformation changed their business model and now they stream to their services. This has a greater customer reach and is convenient for the customer.
• LEGO.
It’s hard to believe that this plastic building block giant toy business almost went bankrupt. With needing a push to increase revenue again and bring them back from the brink of extinction, IT transformation helped to save them. They began by digitising their supply chain to get a grip on production delays and costings. They also created apps, online games and finally a movie! Needless to say, the toy giant is still very much with us today.
• Kodak.
Photography began to develop and went from needing pictures printed to be able to see and store them, to uploading online. Kodak had to also keep up with this change but unfortunately stuck to their guns and pursued camera films which ultimately led to their bankruptcy.
How You Can Proactively Prevent IT Problems
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What areas of transformation do you need to consider?
1. Process– Transforming your processes means you can integrate new technology. Therefore, you can modernise your processes while saving money. This is mostly used for businesses that need reforming. Process transformation can result in the most substantial changes to your business.
2. Business model transformation– Much to the downfall of Kodak, they didn’t adapt their business model to the change in their industry. You can and should adapt or reinvent your business model to suit changes and development within your market. Never has this been more evident than in our post-pandemic society. Your business model transformation doesn’t need to be drastic or beyond your current capabilities. It could be a something simple that offers an extra incentive to buy.
3. Domain transformation– New technologies can redefine your products or services and enable business growth. Think back to what we said about Lego, they had to develop their brand to fit in with the new digital age. They did this by expanding into gaming, apps and movies. A good example of this is the way Amazon moved into a new domain with AWS (Amazon Web Services).
4. Organisational transformation– If you spend the time and money on transformation, you at least want your staff to embrace the change. Talking with staff regularly about your upcoming ideas for transformation and listening to their feedback, is important. Making sure that staff are involved in the process can go a long way.
IT transformation has a set of 3 easy rules to follow. These allow you to develop your strategy when developing your business IT infrastructure.
If you would like to find out more about these rules to develop your IT transformation strategy and how it can help your business, please read our full PDF version.
If you would like to find out more about these rules to develop your IT transformation strategy and how it can help your business, please read our full PDF version.
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